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Affiliate Program - Form 4868

About the Service

Tax9er.com's first and most popular service remains online filing of federal income tax extensions. Our service allows taxpayers to prepare, print, and electronically file their Form 4868 with the IRS to obtain a four month tax extension. It provides extra revenue sharing opportunities to sites which offer their own 1040 tax preparation services.

Traffic Patterns

Customer usage patterns and human nature remain consistent from year to year and we've found the vast majority of transactions occur in the 15 days leading up to the end of the filing season, as depicted in the following graph which shows number of user-clicks by day for a selected affiliate in 2001:

Noteworthy Statistics

  1. Approximately 50% of all business occurs on April 15th
  2. Approximately 80% of all business occurs between April 1st and April 15th
So it's important to have your Affiliate Account setup and links in place by March 15th to allow adequate time for setup and testing. In this way, you'll be poisted to end the tax season with record traffic levels (and profits).

Performance Percentages

Two performance percentages are useful when evaluating online tax services:
  1. The Conversion Percentage
  2. The Completion Percentage

The Conversion Percentage describes how many visitors become customers. For most online tax services, the Conversion Percentage is between 1% and 6% and varies based on targeting and time of the year.

The Completion Percentage describes how many visitors who begin using a service finish by making a purchase. For most online tax services, the completion percentage is between 12% and 60% and varies based on fitness of service to customer needs.

In both counts, Tax9er.com scores high. Historically, our conversion percentage and completion percentage have been at the upper end of the ranges just described.

Example Revenue Sharing Scenario

Let's take an example of an actual affiliate who signed up in 2001. The Affiliate's account went live on April 12th (although we recommend signing up much sooner) and sent 26,000 visitors to their Welcome Page on our site. From there, over 1,300 completed and paid for a tax extension resulting in a commission payment of $6,483 (1,300 extensions x $15 per extension x 25% revenue share).